What is the movie - Blackberry - about?What are the main plots?If you want to know these contents, you might as well read the introduction of this article. I hope that through the content of the article, you can better understand the contents of BlackBerry.
The movie - BlackBerry - tells the story of BlackBerry's Canadian parent company Research in Motion, which was mired in legal disputes and ultimately lost its market advantage to competitors such as Apple and Samsung. The core of the story is the relationship between the company's co-founders Mike Lazaridis and Jim Balsillie.business relationships between them.
BlackBerry is the world's first smartphone that can connect to the Internet. It only took ten years for BlackBerry to go from the top to the bottom.In Canada in the 1990s, like all geniuses, Mike decided to drop out of school two months before graduation and founded a technology company.
The phone Mike designed was defective and could not make calls, but it could receive emails.At the same time, geniuses also have fatal weaknesses. Mike has no sales eloquence at all.At this time, a man named Jim in a suit and shoes walked in, and the two started an entrepreneurial story...
Mike sat in his office, contemplating his entrepreneurial journey.He knew that although the mobile phone he designed had flaws, it also had huge potential.However, he also knew that his lack of sales skills would become a major obstacle to his entrepreneurial success.
At this moment, the office door was gently pushed open, and a man in a suit walked in.He walked up to Mike confidently and firmly.
"Hello, my name is Jim. I heard that you have an innovative mobile phone design and I am very interested in it.Can I talk to you?"Jim said with a smile.
Mike raised his head and saw Jim's confident eyes, and couldn't help but feel a move in his heart.He knew that this man might be able to help him solve his marketing problem.
"Of course, nice to meet you, Jim.Please take a seat."Mike pointed to the chair opposite, smiled and invited Jim to sit down.
They began to communicate, and Mike introduced Jim in detail about his mobile phone design and his views on the future market.Jim listened attentively and asked questions and suggestions from time to time.
"Mike, your phone is flawed, but the ability to receive email is very advanced.I believe this will be a very attractive feature for business people."Jim's eyes sparkled.
Mike nodded in agreement.He felt that Jim's existence was a miracle because he was just the sales genius that Mike needed.
"Jim, can you help me sell this product? I know I'm not good at it, but I have firm confidence in this product."Mike was honest with Jim about his concerns and expectations.
Jim smiled and nodded, knowing he could help Mike realize his dream.
"Mike, I believe your product has great potential, and I will do my best to help you promote it.Together we can develop a merchandising strategy, find your target market, and demonstrate what makes your product unique."There was firmness and determination in Jim's voice.
Mike looked at Jim gratefully, filled with hope.He knew that with the help of Jim's sales genius, his entrepreneurial path would become brighter.
As a result, Mike and Jim worked together to develop a complete sales strategy. They participated in various exhibitions and business events to demonstrate the functions and advantages of the mobile phone to potential customers.Thanks to Jim's sales skills, the product gradually gained market recognition.
Soon after, Mike's cell phone began to spread throughout the business world, becoming a popular choice among business people.The reputation of the BlackBerry brand was gradually established, and their company experienced rapid growth.
Ten years later, BlackBerry has become the world's leading smartphone brand, and Mike and Jim's entrepreneurial story has become legendary.Their cooperation not only changed their own destiny, but also changed the pattern of the entire mobile phone industry.
This entrepreneurial story tells us that success is not achieved by one person. Working with the right partners can make up for each other's shortcomings and jointly create a brilliant future.
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